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Shaun White + High West Distillery Team Up to Protect the West - for Nature and Whiskey Lovers Alike

Shaun White + High West Whiskey

In a thrilling collaboration, legendary snowboarder Shaun White has joined forces with the renowned High West Distillery to preserve the breathtaking beauty of the Western United States. This powerful partnership aims to raise awareness about the effects of climate change and promote conservation efforts in the region.


Shaun White, a three-time Olympic gold medalist, shares a deep connection with the Western landscapes that shaped his passion for snowboarding and other outdoor pursuits. Similarly, High West Distillery, nestled in Park City, Utah, draws inspiration from the majestic wilderness of the West. Together, they're committed to ensuring that future generations can continue to enjoy these awe-inspiring environments.


Shaun White + High West + Snowboard

The collaboration between Shaun White + High West Distillery is part of High West's "Protect the West" initiative, which has pledged $1 million over three years to support organizations dedicated to combating wildfires, preserving winter ecosystems, and conserving wildlands. By combining forces, Shaun White and High West aim to create a significant impact on these critical issues and inspire others to take action.

As part of the partnership, Shaun White will be featured in High West's promotional campaigns, where he'll lend his voice to advocate for the protection of Western landscapes. His involvement will undoubtedly bring much-needed attention to the cause, while also showcasing the brand's premium whiskey offerings.


With Shaun White's star power and High West's dedication to sustainability, this exciting collaboration is poised to make a real difference in preserving the natural beauty of the West. For whiskey enthusiasts and nature lovers alike, there's never been a better time to raise a glass and toast the future of these treasured landscapes.


Shaun White + High West + Skateboard

Interested in stocking High West at your bar in Hong Kong or Singapore? Contact us by email or whatsapp us today! #protectthewest




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